Positioning your Internet Business

Positioning is an art and a science. Without proper positioning, the best product will not bring you the success and growth you want.

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Positioning Your Product

Positioning is more of an art than a science, and is usually an iterative process, as you refine your positioning based on market feedback. Here are some basics:

By David Hehman/Laura Duggan

One of the more subtle areas of your marketing strategy is to position your product accurately. This is more of an art than a science, and is usually an iterative process, as you refine your positioning based on market feedback. Here are some basics:

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