Spartina Spotlights Product Planning

From the idea stage to launch, creatively plan your product for success, and don’t be afraid to morph it. Here you’ll find the best product planning articles and tools.

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It's Time to Go Online - Here's How

If you are a retailer and don’t yet have an Internet presence, it’s well worth checking the facts: this is the time to do it.

By Sarah Sperry

In today’s volatile marketplace, retailers are playing a game of survival, and those that have an online presence are already ahead of the curve. As more and more shoppers become web savvy and the younger generations increase their buying power, an online storefront is a now a necessity in improving your bottom line.


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