Positioning Your Technology Company - Web Articles

• The Big Conference Launch: How to Stand Out from the Crowd
  What is good Public Relations? In addition to writing press releases, and giving good demos, this article looks at PR from a wholistic point, especially for new start-ups trying to garner some …
• Web Apps 101: Your Three Point Success Plan
  Before you build your product, you must know who you are aiming it at, and where it is positioned. Here’s a great article.
• How to Be Heard
  Great article on positioning your product, from an expert marketing associate of Spartina.
• The Perfect Positioning Process
  An overview diagram that presents a summary of the “positioning” process, and gives you a clear track to follow.