Marketing Resources for Internet Businesses - Blogs

  • Neil Patel of KISSMetrics on Successful Web App Analytics | Carsonified
    Watch Neil's video on important metrics for your web application business.
  • SAAS Metrics
    Here's a great tool and article for your new web app. The article explains the 6 key metrics to track for your web application, and at the end is a spreadsheet to help you work with the numbers. …
  • Marketing Metrics
    From the CEO of one of our favorite web apps, Freshbooks, Mke gives a presentation (there's video and a script on this link) talking about something dear to our hearts and our bottom …
  • Know Your Users
    It's not often that we get to hear good news from people who had a web startup that didn't take off. However, Marcelo gives some great insight despite the fact that he's shutting down his site. …
  • Elevator Pitch
    Getting your story down to one sentence is an art, and everyone has their own way to do it. Here's an engaging video and technique developed by funder Adea Ressi, using the old favorite game, …
  • Do You Accept Online Payments?
    If you still need convincing that you should accept on-line payments, this is a great article to read. Whether you are running a business or are a self-employed consultant, there are not only …
  • Costs of Customer Acquisition
    Here's a really helpful and insightful article on understanding the real costs of acquiring customers, which is a key component of the financial picture for startups. Josh begins by identifying …
  • About Product Launch
    Don't launch your product. Can you believe that? Here's a fascinating article that makes a very convincing case about the downsides of doing a marketing launch prior to really having your product …
  • Wesabe vs Mint: Who Won?
    A must read blog entry, where entrepreneur Marc Hedlund analyzes why his company shut down, and another start-up succeeded. He points out the most important principle: A great user experience pays …
  • Entrepreneur Inside Tips
    Here's a great collection of articles that any entrepreneur can benefit from, covering topics from marketing to strategy. They are free and all downloadable.
  • Customer Development not Product Development
    In this article we hear more from someone who agrees with Steve Blank's approach to product development, which is, abandon it and track customer development. As in Steve's article, this direct …
  • What Not To Do: Product Development
    Here's a long blog entry that reviews the typical product development model and points out that it is a thing of the past. It's not often worth while reading about things that don't work. But in …
  • Home Page Checklist
    As an Internet Entrepreneur, you already know that your business success depends on creating a killer product on a shoestring budget, and then watch it take off. However, there is no shortcut to …
  • Marketing Tips for Startups
    When you get going with your startup, what are the key things to do in order to get your name out there? This blog has a great starter list, with the must-dos, including name, website, twitter, …
  • Twitter for Searches
    You can love Twitter or hate it; use it or ignore it. But you can't deny that it is a current rage that is taking social communication technology into a new direction. In this blog, there is a …
  • Conducting Low-Cost Market Research
    Dave's Blog has great ideas for growing your business. In this article, he puts his spotlight on market research that you can do without investing tons of money. There is no question that you do …
  • Top 5 Marketing Tools for Early-Stage Companies
    Early-stage companies need great marketing to make it to the next level. However, it does take time to work out your plan. Check these ideas out.
  • Best of 2008 - SEO Tools, Part 1
    This blog entry points to some great tools that you can use to check on the SEO viability of your website. There’s no such thing as too much checking ,when it comes …
  • Tips for Creating Effective e-Newsletters
    E-newsletters can be a great source of new business, as long as your newsletters get read. Here’s a look at what makes them work, or what sends them right to the trash.
  • Linked in SEO Guide
    Here’s some great advice about how to use LinkedIn to enhance your SEO ratings. In addition to the tips he mentions, remember that you can add Keywords when listing …