In this blog article, there are some typical mistakes an early stage start-up makes. Here are the ones we feel are most important:
1. Don't price your product too low
2. Don’t let nonbelievers impact morale and organizational culture; make the hard decisions and lead by example.
We also agree with their business strategy: understand your customers needs. It takes time to do this, because they may not be explicit. But visits, and calls will reveal what you need to know.